Category Archives: Customers
All Market
Fundamentals of an experience-based growth strategy.
Get the growth strategy that will enable you to achieve all of your company’s objectives. [...]
Continue readingMay
Mercado Todos
Fundamentos de una estrategia de crecimiento basada en la experiencia.
Consigue la estrategia de crecimiento que te permita conseguir todos los objetivos en tu empresa. [...]
Continue readingMay
All Customers Market
If you want to grow, manage the experience of your existing customers
If you want to be a leader in your sector, manage your customers’ experience to [...]
Continue readingApr
Clientes Mercado Todos
Si quieres crecer, gestionar la experiencia de tus clientes actuales
Si quieres ser una empresa líder en tu sector gestiona la experiencia de tus clientes [...]
Continue readingApr
All Customers
Customer experience is key to profitable growth.
Profitable growth refers to organic and inorganic growth with the potential for high margin and [...]
Continue readingApr
What is a customer experience scorecard?
The dashboard is a strategic decision-making tool that helps us to deliver, group and visualize [...]
Apr
Metrics for customer experience.
Customer experience metrics are the first step toward improving customer experience management. Any business that [...]
Apr
Design of a CJM (Customer Journey Map).
The design of a CJM (customer journey map) does not have to be complex, and [...]
Apr
Activities to include in the customer journey map
In this post we will analyze the activities that make up the customer journey map. [...]
Apr
The NPS metric.
We will review the NPS metric, how it is formulated and what it brings to [...]
Mar
Understanding the Customer Journey Map.
The so-called customer journey map is key to manage the customer experience, in this post [...]
Mar
Reduce customer dissatisfaction points.
Reducing points of customer dissatisfaction is the key to a good customer experience. The customer [...]
Mar
The cost of the company’s detractors.
We are going to comment on the cost of detractors within the profitability balance of [...]
Mar
Customer experience and profitability in the company.
To think in terms of customer experience is to think in terms of company profitability. [...]
Mar
From customer satisfaction to customer experience
Knowing customer satisfaction is key for a company. Creating a superior customer experience is one [...]
Mar