Category Archives: Market
The branded product experience
The branded product experience is linked to the experiences and emotions felt by the user [...]
Jan
The application of artificial intelligence opens up a new era in customer experience
Artificial Intelligence can automate processes that are commonly done manually, allowing for greater procedural efficiency. [...]
Jan
How to fight silent abandonment
Discover how to combat silent abandonment and build a healthier employee culture. What is silent [...]
Dec
Omnichannel and customer experience
Omni-channel is a marketing strategy that creates valuable experiences between a company or business and [...]
Dec
Do you really know how good your customer experience metrics are?
Measuring the experience through customer experience indicators has become the common goal of all brands. [...]
Nov
Online customer reviews matter now more than ever.
Online customer reviews have been with us for a long time, but why are they [...]
Oct
What is a good NPS score?
The Net Promoter Score (NPS) was developed after testing several questions to find the one [...]
Sep
The cost of the company’s detractors.
We are going to comment on the cost of detractors within the profitability balance of [...]
Mar
NPS as the main customer experience metric and its relationship to company profitability
Within customer experience, the NPS metric is one of the main keys. In December 2003, [...]
Mar
Why does customer feedback matter now more than ever?
Online reviews have been with us for a long time, but why does customer feedback [...]
Mar